Mahahual Tackles Sargassum Problem Before Tourist Rush
An intense, collaborative sargassum cleanup involving the Navy, businesses, and the community began on Mahahual beaches ahead of the crucial Holy Week tourist season.

Forget fun in the sun – right now, it’s shovels in the slime! A massive, stinking tide of sargassum seaweed has slammed the shores of Mahahual, forcing a desperate, all-hands-on-deck cleanup operation just days before the crucial Holy Week tourist arrival.
The normally pristine beaches of this Quintana Roo town looked more like a compost heap Thursday as an "intense" cleanup day kicked off, dragging everyone from the local mayor to Navy sailors into the muck.
Leading the charge against the brown blob was Othón P. Blanco's Municipal President, Yensunni Martínez Hernández. She wasn't just barking orders from an air-conditioned office – pictures show her (or someone looking remarkably like her in official gear) right there on the front lines, pitching the putrid stuff alongside work crews.
"Together, united against the sargassum!" Martínez declared, trying to rally spirits amid the smelly seaweed swamp threatening her town's bread and butter – tourism. "Thanks from the heart to everyone supporting and… with much energy, enthusiasm, and responsibility, today we are teaming up for a Mahahual that will shine much brighter this Holy Week holiday season!"
Yeah, good luck with that shine – right now it’s all grit and grime.
This wasn't just a photo op for the politicos, either. The Mexican Navy (Semar, as they call 'em down there) rolled up their sleeves, joining forces with local business owners – probably sweating bullets about losing tourist dollars – taxi drivers, tour operators, and regular Joes fed up with the recurring coastal crud.
Even the government's "Operativo Tormenta" (Operation Storm – fitting, huh?) personnel, including council members, directors, and temporary workers, were reportedly wading into the gunk.
Martínez wasn't shy about name-dropping the bigwigs backing the beach battle. She gave shout-outs to Governor Mara Lezama Espinosa and thanked Semar profusely for pitching in manpower and resources to scrub the shores clean.
The thank-you list went on, making sure nobody felt left out of this slimy situation. The mayor acknowledged Navy Captain Juan Francisco Ríos (repping Vice Admiral Marco Antonio Muñoz Hernández, the big cheese of the XI Naval Zone), Mahahual's own mayor Fernando Hernández Pérez, taxi union boss Juan Manuel Lanz, and business rep Alejandro Cansino Rodríguez. It takes a village – or in this case, a whole chain of command – to fight this much seaweed.
The stakes couldn't be higher. Mahahual, like much of the Mexican Caribbean, relies heavily on visitors flocking to its beaches, especially during peak times like Semana Santa (Holy Week). Letting the sargassum pile up means empty hotels, idle taxis, and frustrated tourists fleeing for cleaner shores.









Mahahual's prepping for Holy Week with beach brawn! 💪 Shoveling seaweed ain't glamorous, but someone's gotta fight the slime. Credit: Bullet QRoo
So, as the holiday clock ticks down, the battle rages on. Shovels fly, wheelbarrows groan under the weight of wet weed, and the hope is that paradise can be salvaged from the putrid piles before the vacationers arrive expecting pristine sands, not a stinking shoreline salad. Stay tuned – this beach blitz ain't over yet.