Pancho Villa series “Centauro del Norte” (Centaur of the North)

The Jalisco Film Commission, together with the Government of Jalisco, informed that the capital of Jalisco will serve as the setting for the filming of a series on Pancho Villa, a project that will mean an economic benefit of more than 100 million pesos.

The agency highlighted that this type of project developed in Jalisco is key to making the State an "attractive and competitive" film destination, for which reason the Jalisco Film Commission has held meetings with a production company that creates content for an entertainment platform, to make Jalisco the location for the filming of the series on the life of Pancho Villa.

They informed that the Government Palace will be one of the places where scenes will be filmed, and given this project, the Governor of Jalisco, spoke with the production team integrated by Ivonne Niño, executive director of the filming, to whom he informed of the current administration's commitment to turn Jalisco into a film destination, attracting job creation, economic spillover, promotion of the state and experience in the Jalisco audiovisual cluster.

"We are very proud that they have seen in Jalisco a place where projects can be developed, it is a state with all kinds of locations, a great city that also allows this type of project to be viable; this series is part of the great promotion of our state as an international venue for audiovisual production, we are making a big bet," shared the state president.

Ivonne Niño highlighted the facilities that the production of the series has had to shoot scenes and to be able to highlight the buildings and sites of Jalisco: "We are very grateful to the entire production for the openness that the Government of the State of Jalisco and the Film Commission have had, to encourage audiovisual production in the country. This is the first time we have been to Jalisco because of the striking locations it has, the capacity of the local talent, and it has been a great surprise for us that 80 percent of the actors are from Jalisco," said the producer.

The economic spillover generated by the series will be reflected in the generation of new direct and indirect jobs, mainly in the rental of specialized film equipment, the hiring of production service personnel, tourism, and commerce. The series will narrate the life of Pancho Villa during the Mexican Revolution and will be filmed in various locations in the Guadalajara Metropolitan Area, the interior of the State of Jalisco, and the historic center of the city.