The $30-billion industry that employs 4 million Mexicans , hotel openings, airline routes, sargassum updates, safety advisories, and the business of selling paradise.
Environment
Rincón de Guayabitos tourists and tourism operators feared the Pacific coast's first sargassum invasion. Lab tests say it was Hypnea, a harmless native red alga. Here's why the mistake was predictable, and what it says about Mexico's algae anxiety.
Sport Fishing
The 8th edition of Club Pescados Mazatlán's Selective Tournament drew 250 sport fishermen to shorelines for a 150,000-peso purse, pocket change compared to Cabo's million-dollar Bisbee's, but a quiet testament to an industry that pumps $180 million a year into Sinaloa's economy.
Security
Criminals using fake business accounts on WhatsApp are stealing from tourists by posing as the Hotel Krystal Puerto Vallarta, complete with forged confirmation documents and high-pressure sales tactics.
Guerrero
The high-end property joins 20+ hotels and 15 restaurants for the July 28 Mexico City roadshow. Acapulco's hotel inventory is still at 70% of pre-Otis levels.
Property
Puerto Vallarta's luxury market is up 17% year over year. Cancun is struggling against 79,900 tons of sargassum. The gap is widening.
Sargassum
2026 is tracking to be a record year for sargassum in the Mexican Caribbean, with three dense clusters currently moving toward the Yucatan Peninsula in staggered pulses.
Tourism
An estimated 240000 LGBT visitors flooded Puerto Vallarta during Pride Month generating roughly 2 billion pesos in economic activity.
Puerto Vallarta
Three Puerto Vallarta municipal offices each said they weren't responsible for alcohol at the Pride 2026 block party. Documents show the city approved the event with 13 stands and no alcohol permit. The drinks flowed anyway.
Cancún
Two of them just got fired for doing the exact opposite — caught on their own body cameras carrying portable card terminals and shaking tourists down for cash.
Puerto Vallarta
After the fatal attack, Mayor Luis Munguía announced that the city has opened formal talks with Marina Vallarta's residents' association and the federal environmental agency Semarnat.
Sargassum
A 6-million-peso anti-sargassum barrier — just over $120,000 — designed to stop the rotting brown sludge from smothering their beaches.
Mexico
On the tarmac, Jorge Padilla, Colima's tourism subsecretary, watched the landing gear drop against a backdrop of construction cranes.